Scope Prime
Scope Prime
A Rostro Group brand
A Bold, Consistent Identity for B2B Markets
Scope Prime, a Rostro Group brand, is a Prime Brokerage business with a singular mission: to offer superior technology to access the widest range of products, while maintaining an unwavering focus on high touch client service.
As an award-winning, multi-asset prime services provider, it delivers bespoke liquidity solutions, advanced technology, comprehensive risk and analytic solutions, execution services, market data and reporting to institutional clients worldwide.
For the rebranding of Scope Prime, the B2B division of Scope Markets, we aimed for a look that would be both cohesive and distinct. By adapting the newly refreshed Scope Markets logo and adding “Prime,” we established a strong connection to the parent brand. This consistency in visual identity reinforces trust and makes Scope Prime instantly recognizable within the Scope Markets family.
Brand Book and Collaterals
To give Scope Prime a distinctive edge, we introduced bold orange accents. This color choice adds energy and vibrancy to the design, while also visually differentiating Scope Prime as a dynamic leader in the B2B financial sector. The result is a modern, professional identity that aligns with Scope Markets’ values while bringing a bold, recognizable look to its B2B division.
